Re configuring servers: Shared hosting is still a thing, as are dozens of companies that will run your wordpress/... for you. There's degrees of complexity vs flexibility you can choose from.
But I think you are right, Hackernoon immensely benefited from being on Medium and how easy they could "take over" articles - I remember quite often seeing an article making the rounds under the author's account, and then a few hours later being blasted out everywhere under hackernoon.com. That wouldn't have happened without the integrated nature of medium (but as a consumer also didn't add anything for me). And medium provided all that for free.
from Hacker News - New Comments: "WordPress" https://ift.tt/2Uxdgx3
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